Site Navigation

Home
About
Services
Testimonials
Contact
News
FAQ

Irlbeck Outdoors Liquor & Sporting Goods

"Proudly Serving Milltown Since 2016."

About Us

Discover the ultimate destination for all your outdoor and leisure needs at Irlbeck Outdoors Liquor & Sporting Goods! Since 2016, we've proudly served Milltown, WI, as the premier sporting goods store, committed to providing an exceptional shopping experience with the most knowledgeable staff around. Our dedication to offering top-quality products and services means you can count on us for everything you need, from firearms and fishing supplies to a wide array of liquors and spirits. Our extensive selection and competitive prices ensure satisfaction with every visit. As we look forward to expanding our business, we're excited to continue serving Milltown and neighboring communities. Visit us today and let our team assist you with all your outdoor and leisure pursuits!

Areas Served

What We Offer

Our Specialties include:

Buying, Selling and Trading Firearms
FFL Transfers
Hunting and Fishing Supplies
Liquors and Spirits

Our Services include:

Irlbeck Outdoors Liquor & Sporting Goods in Milltown, WI is your trusted destination for hunting and fishing licenses, outdoor gear, and essential supplies. Since 2016, we've offered archery equipment, blinds, bows, firearms, fishing gear, clothing, footwear, propane refills, groceries, ice, liquor, and more—all backed by expert service and competitive prices to fuel every adventure.

Our Brands include:

Banks Outdoors
Browning
Winchester
Ruger

Our Products include:

Archery Equipment
Banks Outdoors Hunting Blinds
Bows
Clothing and Outdoor Apparel
Firearms
Fishing Supplies
Footwear
Grocery
Ice
Liquor
Propane Refills
Targets

Testimonials

On 4/17/2026 Christy Mittler had this to say:
Nice local shop. Good selection of beer, wine and liquor at reasonable prices. Their staff is great too. I'm not much for hunting and fishing, personally, but they have more of that stuff than the liquor and there's usually someone shopping on that side when I go in.

On 12/27/2025 Code Mecca had this to say:
Very helpful staff. They couldn't directly help with my stripped screw but gave me some other options with nearby shops and even ither ideas to try. Great selection too.

On 9/10/2025 Gail S had this to say:
It's diffinately a hunter/fisher shop.

On 8/30/2025 Steve Jensen had this to say:
This store has the most complete outdoors inventory in the area. The prices are competitive and the workers are knowledgeable. Their gun selection is the largest around. Testimonial written by Steve Jensen on this site.

On 7/3/2025 Joe H. had this to say:
This place is GREAT!! I've been spending there since DAY ONE. And I plan on keeping that up. Thanks for the great service! Testimonial written by Joe H. on this site.

Contact Us

Irlbeck Outdoors Liquor & Sporting Goods
422 Main St. W. Milltown, WI 54858
Phone: (715) 825-3326
Email: irlbeckoutdoors@outlook.com

Where To Find Us

Payment Types Accepted

Checks, American Express, Discover, MasterCard, Visa, Debit Cards

Our Hours

Monday: 8:00 AM - 7:00 PM
Tuesday: 8:00 AM - 7:00 PM
Wednesday: 8:00 AM - 7:00 PM
Thursday: 8:00 AM - 7:00 PM
Friday: 8:00 AM - 8:00 PM
Saturday: 7:00 AM - 7:00 PM
Sunday: 8:00 AM - 4:00 PM

News

🌷🦃 Spring is in the air, and Turkey Season is just around the corner! Get ready to aim for success with the finest selection of guns and hunting gear around. Whether you're a seasoned hunter or a beginner, we have all the hunting materials you'll need to make this season unforgettable. So why wait? Stop in today and stock up for your outdoor adventures. The great outdoors is calling—answer it with the best! 🌿🎯 #TurkeySeason #HuntingPrep #GetYourGear #SpringHunt

FAQ

What is Irlbeck Outdoors Liquor & Sporting Goods?

We are Milltown’s premier destination for all things outdoors, sporting, and leisure, offering a unique combination of sporting goods, firearms, fishing supplies, liquors, and spirits—all under one roof.

What products do you offer?

Our wide-ranging selection includes:

Firearms & ammunition
Fishing gear & supplies
Outdoor sporting equipment
Liquors, spirits, and beverages
Accessories for hunting, fishing, and outdoor recreation

What makes your staff unique?

Our team is known for being exceptionally knowledgeable in both outdoor sport and liquor selections. Whether you’re an experienced outdoorsman or a casual enthusiast, our staff provides expert guidance every step of the way.

Do you offer competitive pricing?

Yes! We pride ourselves on offering competitive prices on all products, ensuring excellent value with every visit.

When did Irlbeck Outdoors Liquor & Sporting Goods open?

We’ve proudly served Milltown and surrounding communities since 2016, continually growing our selection and expanding our services.

What areas do you serve?

In addition to Milltown, we welcome customers from nearby communities and the broader local region who rely on us for outdoor equipment, sporting gear, and quality spirits.

Do you provide help selecting the right firearm or gear?

Absolutely. Our experienced staff can help you choose the right firearm, fishing gear, or sporting equipment based on your goals, experience level, and budget.

Do you sell fishing and hunting supplies?

Yes! We offer a wide selection of gear, equipment, and accessories for both fishing and hunting, catering to enthusiasts of all experience levels.

Do you carry specialty liquors or local favorites?

We keep a diverse selection of liquors and spirits, including popular brands and local options. If you’re searching for something specific, our team is happy to help.

Are you expanding your business?

Yes—we’re excited to continue growing and expanding our product offerings to better serve Milltown and nearby communities.